WEBVTT
Kind: captions
Language: en

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I think a news organization stands for something&nbsp;
and if it's not fit for television, it's not fit&nbsp;&nbsp;

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for your back room, it's not fit for anything that has your name on it. And I think now&nbsp;&nbsp;

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that we've reached these days where there is so&nbsp;
much news and the gatekeeper is gone, I think it's&nbsp;&nbsp;

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needed more than ever before, a trusted brand,&nbsp;
a trusted news organization that you can trust&nbsp;&nbsp;

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to not be sensational. To not use pictures for their own sake. To give you credible news. I think&nbsp;&nbsp;

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a trusted news organization is more valuable&nbsp;
today than it's ever been and part of the trust&nbsp;&nbsp;

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comes from making decisions about the values&nbsp;
you have and what you'll put on television&nbsp;&nbsp;

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and what you won't put on television and you&nbsp;
don't just slap it out there because it exists.&nbsp;

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That's the worst reason to put it on television because it exists. Never.

